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For startups

Accelerate clarity, avoid costly mistakes, and gain senior guidance from leaders who’ve built companies before.

Get matched with an advisor

Startups turn to Advisory on demand when…

  • The founder team needs senior support

  • Decisions must be made faster

  • Go-to-market, pricing or positioning is unclear

  • Investors request more structure and governance

  • The company is preparing for funding​

 

We have been there before – on both the founder and investor side. Their insights help you avoid costly mistakes and accelerate your path to capital and growth.

What startups get

A curated, senior advisor – matched to your exact challenge – typically from:

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  • SaaS & platform companies

  • Deep tech & AI

  • Consumer & brand-led businesses

  • Industrial & hardware

  • Regulated markets (MedTech, FinTech, Energy)

How Advisory on demand works

  1. You share your current challenge

  2. We match you with a senior advisor within 48h working hours

  3. You meet in a structured 2-hour advisory session

  4. You receive actionable guidance and clarity

Typical areas founders request

  1. Fundraising strategy & readiness

  2. Go-to-market & early sales

  3. Positioning & storytelling

  4. Pricing strategy

  5. Financial modelling & dashboards

  6. Leadership, team & culture

  7. Scaling operations

  8. Early legal, IP and governance support

Fast access. Senior competence. 

Get matched with an advisor

Join the circle

1. Tell us your challenge

Submit a brief describing what you need help with. No fluff, just the essentials.

2. We curate the match

3. Get clarity, fast

Our team matches you with the right anonymous advisor from our verified network.

First sessions start with 2 hours. Real expertise, delivered on demand.

Clear questions, straight answers

Discover everything you need to know about Advisory on demand – from membership and matching to booking and payments.

Get the right advisor

When the next step is critical, you don't need more noise – you need experience. 

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Advisory on demand matches you with a senior advisor who has solved your exact challenge before. No junior consultants. No learning on your dime. Just precise, contextual expertise – delivered within 48 working hours.

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No lock-in, no long contracts. You book a single 2-hour session and stay in full control of pace and involvement.

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With 30+ vetted profiles – ex-CXOs, investors and board leaders – you get clarity faster, avoid costly missteps, and strengthen decisions that shape your business.

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A failed hire can cost 500,000+ SEK.
The right advisor costs 7,990 SEK for 2 hours – or less.

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This is senior guidance – without delay.

Ready to elevate businesses?​

Get in touch with senior advisors, on demand

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